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Paula Atherill |
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Paula is a business management consultant with
11 years extensive and diverse experience in research & development,
data monitoring, advanced analytics and statistical modelling. This
experience comes from a wide variety of roles in Academia, the Education
Authority and the Financial Services Industry, including Marketing
and Risk.
Paula has worked with many third party suppliers and managed relationships
when developing statistical models for marketing, research and risk
mitigation purposes. She has also worked directly with clients to
develop marketing strategies, effectively target customers and to
implement and interpret the performance of on-going marketing campaigns.
"This range of applied practice has enabled me to develop
a depth of analytical knowledge and strong interpersonal skills. I
consider this a unique combination that allows me to help clients
achieve the best business solutions as quickly as possible."
Specialising in technical project management, regression and scorecard
modelling and data mining Paula has developed an extensive ability
to turn data into valuable information that can be used to generate
business growth and increased profits. As well as an ability to develop
impressive performance monitoring reports.
"I consider myself to be an innovative thinker who is capable
of delivering ideas and solutions to customers at the appropriate
level, without jargon. This way the client receives an upfront and
transparent service"
Paula is a qualified consultant with a degree in Statistics &
Computing and a Masters in Medical Statistics. Her strengths are demonstrated
in her technical skills and she has the valuable ability to see the
bigger picture whilst remaining close to the detail.
"I am also undertaking a Performance Coaching Diploma to enhance
client relationships and to offer structured support to those clients
wanting to recognise or achieve their own specific goals. Coaching
is a powerful technique that can help you achieve these goals much
quicker than if you were to do it alone." |
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